![]() ![]() Choose Your Nicheĭon’t be that agent who tries to appeal to all buyers and sellers in your area. So let’s pinpoint your ideal client first, and then we’ll figure out how to attract them with branding. Starting the branding process from your clients’ perspective will help keep your real estate agent branding focused on your clients’ needs. Step Number One is all about knowing your audience. The branding chapter of your real estate agent business plan consists of three main sections: For easy reference, here is an outline of what to include in a real estate agent business plan: Word of warning: this is going to be a longgggggggggggg post! We have a whole lot of ground to cover. The Ultimate Real Estate Agent Business Plan ![]() The important thing is to pick whatever method feels natural to you so that you can complete this critical business planning process. There’s no right or wrong way to document your real estate agent business plan. If you’re looking for a template that perfectly mirrors the steps in this post, check out The Ultimate Real Estate Agent Business Plan by Key Real Estate Designs.
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